“They teach you in architecture school that you have to have a ‘BIG IDEA’ if you’re ever going to be special; but for me, this in-depth look at the client we do—that IS the BIG IDEA.”
March Studio creates brand-defining buildings and spaces. Principals Todd Erlandson and Leigh Hoffman are experts in brands-to-buildings architecture: they mastered in it; Leigh as an MBA graduate and senior advertising executive and Todd in his capacity as architect, and brand fan with interdisciplinary experience. They “invented” the category naming of it—Brand Architecture; they teach it; and they practice it passionately, and have for over 20 years.
With timeless, yet progressive, brand design led by Todd, and keen brand insight led by Leigh, March Studio shares a creative studio sensibility, infused with talented architects, designers and brand practitioners, with clients who respect the clear, considerate interface and appreciate the thoughtful brand vision for the structure in the space.
March Studio’s constant vision and passion, in both our practice and our teaching, is to combine the principles of good design with the best practices in marketing to create architecture with purpose. The result is something boldly innovative: beautiful, functional buildings and spaces that tell our clients’ stories, by capturing the essence of who they truly are.