How can the work environment inspire and guide the creative process as a whole?
HBO Films is about "strong writing that takes risks and tells a distinct story." March Studio led the design of the visual identity to create a spatial experience that communicates and extends the brand vision. The client shared the belief that architecture could be much more than an aesthetic tool; it could both add to the equity of the company and actually affect its creative process. Using design as a strategic tool, March Studio infused the space with a layering of media, music and unexpected use of materials to inspire and provoke the employees to create an authentic product that is boldly different.